We all want to save money, we all want to get things done for less than the next guy is paying. This is especially true if you’re running your own business. But keep in mind the old saying: It takes money to make money. We’re not saying that the only way to get some great SEO writing is to spend a ton of cash. We’re just saying that if a native English only SEO UK company is charging ten percent more than a company that doesn’t have a single native English speaker on board, don’t be THAT desperate to cut costs.
Here’s what it comes down to: Someone who’s been speaking the language their entire life will always wield it more effectively than somebody who learned it as a second language.
Outsourcing is great. If you’re producing plastic toys, if you’re directing an animated series or even if you need some special effects work done, go ahead and call up a company in Korea or India to take care of that for you. Since you don’t really need to be multilingual to make plastic products, there’s no risk of getting crummy results.
In the end, you can’t expect your business to give you better results than you’re trying for. If you want a bunch of customers, treat them with respect, give them quality content.
The funny thing is that SEO UK writers are actually much cheaper these days. This is because they have to compete with India to get new clients. Why would someone spend two cents a word on the same thing they could have for a fraction of that cost?
Well, again, it comes down to quality. There are a lot of people out there who didn’t learn English as a first language but can wield it effectively nonetheless. We call these people poets, authors and Pulitzer Prize winners. Look, anyone born in a non-English speaking country who can use the English language as effectively as a native speaker isn’t going to be working for a tenth of a cent a word. Think about it, if you spent half your life learning Spanish as well as a Mexican National, would you be willing to sell that talent at rock bottom prices?
If you want an example of what we’re talking about, open up the spam folder in your email browser and look for one of those emails that obviously wasn’t written by native English speaker, and stop and think about it for a minute. Are you offering your customers “High quality products and services at a low cost” that the customer can “trust, rely, and depend upon”? Or are you offering your customers “Best products forever! Costs cheap for you!” that the customer can “put in their faith and forget to forget about”?
This is because at the bottom level of the writing industry, where you’ll find the people who write spam for low, low pay, you have companies who claim to have qualified English speaking writers, but who are, in fact, writing articles in their own language and feeding it through a translation program like Babelfish. This results in that jumbled up, pseudo-English, and borderline unreadable Spam-speak we’re all so familiar with that was obviously not written by somebody with a firm grasp of the language.
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